m-Media & News
Apontador Trânsito
Sao Paulo is the third largest city in the world and more than 6 million vehicles occupy the city’s streets every day. Traffic jams are normal and it is not unusual that citizens spend more than 4 hours in traffic every day.
Apontador Traffic was developed to provide real-time news about traffic, not only in the principal streets and avenues of Sao Paulo, but also of Rio de Janeiro and of Belo Horizonte. The app also allows the user to access images from traffic cameras and to receive traffic alerts pertaining to the user’s position (geo-localization). Users can also share all the information via e-mail, Facebook or Twitter.
More than 100.000 drivers have downloaded Apontador Traffic to their iPhone, Windows Mobile or android phone, to help them to choose alternative routes and hence diminish traffic jams.
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The Guardian iPhone app was one of the first paid-for news applications to arrive in the iTunes store and has now been downloaded 200,000 times at £2.39 each time to date, making it an important revenue stream for the corporation.
The Guardian iPhone app makes it possible to consume Guardian content - including photo galleries and podcasts – on or offline, using a highly customisable, optimised interface. The ‘trending’ tab offers an at-a-glance list of the hottest subjects on guardian.co.uk, while the tags that lie at the heart of the app make it quick and easy to navigate to the subjects and columnists that matter to you.
Alongside the Guardian iPhone app, the m.guardian.co.uk mobile website offers rapid access to the latest headlines across News, Sport, Culture and Business sections, as well as onward navigation, via a dropdown tab, to further areas of interest. Live football results, contextual attention data (in the form of ‘most read’ stories), photo galleries and access to Guardian Soul mates and Guardian Jobs complete the package. The m.guardian.co.uk mobile website now has over 2.1 million unique monthly users. It is available free of charge on any handset, in any territory, and delivers a return through advertising and sponsorship.
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Newelo Need4Feedbasically matches tasks with available and suitable persons. It is a flexible solution for mobile content creation and data-gathering for the media and publishing ecosystem. It makes work flows more efficient and gives media houses deeper customer relationships. But it can also satisfy the needs of NGOs and their communities.
The Newelo Need4Feed service platform delivers tasks either to given individuals, to a given community, or to a set of proficient contributors. The contributors, e.g. freelancers, can carry out the tasks using their mobile devices or PCs. User register to form a network from which it is possible to find the right contributors by matching profiles and contexts.
The contributors do not need to be professional media creators, but can also be subject experts and individuals in local communities. Their user profiles are updated both by machine learning with user consent, as well as by direct user input. Newelo Need4Feed has been developed in close collaboration with media houses and universities.
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In Australia, fast-growing audience demand for content on-the-go, together with the development of the ABC iPhone app, led to the recognition of the mobile as the national public broadcaster’s 4th platform of media distribution, alongside TV, radio and online-media.
Unlike most applications which have a single purpose, the ABC iPhone app caters to a broad ABC audience base, with content coming from ABC radio, ABC TV and regularly updated ABC News stories. To date, the application has been downloaded more than 1 million times from the Australian iTunes App Store.
Users perceive the ABC iPhone app as an ABC aggregation tool connecting them to most of their ABC services – whether that is reading the latest news, checking the weather, watching video news in 90 seconds, watching ABC News 24, the latest At The Movies episode and other TV podcasts, or listening to live and on-demand radio shows.
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Ты – репортер
YouReporter is a web portal for citizen journalists to publish multimedia news content (text plus video and/or photo). Topics do not only cover popular fun stories, but most notably include also the disclosure of corruption, abuse of power, poverty, etc.
YouReporter is the platform of choice that gives a voice to anyone with a mobile phone, and thus a chance to shape society's views on current issues. The stories are submitted to RIA Novosti directly from mobile phones or computers using MMS. Contributors must observe the terms and conditions of the service, as well as an ethics code.
Over 700 stories – 7-25 stories daily – have been contributed by 520 users since the launch of YouReporter in April, 2010. The average monthly download figure is 550,000.
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